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Kantar is home to some of the world's leading research, data and insight companies. Kantar is comprised of 12 world-class specialised businesses, including Kantar Added Value, Kantar Media, Kantar Retail, Kantar Worldpanel, Kantar Millward Brown and Kantar TNS.
Collectively, they offer the most complete view of the global consumer: the way we live, shop, vote, watch and tweet. Our offer covers the breadth of techniques and technologies, from purchase and media data to predicting long term trends; from neuroscience to exit polls, from large scale quantitative studies to qualitative research.